Puratos Opens New HQ & Innovation Center in Pennsauken, NJ

12 Sep 2018


The Puratos Corporation celebrated the opening of its new Headquarters & Innovation Center on September 7th.

In order to better serve its growing customer base, the Puratos Group, which offers a wide range of innovative bakery, patisserie and chocolate products worldwide, continued its expansion in the United States with the opening of its New Headquarters and Innovation Center on Friday, September 7, 2018 at 9:00am in Pennsauken, New Jersey.

Puratos Corporation has invested $10 million to create a state-of-the-art, 23,700 square foot facility designed to bring the company’s management, sales, marketing and technical teams closer together in a collaborative environment for its customers and consumers. The centerpiece of this expansion is the unparalleled Innovation Center, which provides Puratos’ customers with access to the very latest industry equipment, expertise and training, as well as in-depth research into international trends.

“Helping our customers be even more successful with their businesses is behind our continuing expansion here in the United States,” said Daniel Malcorps, Puratos Group CEO. “With this new Innovation Center, we want to inspire our customers with better ideas based on consumer expectations, and support them in the development of their products and help them solve technical challenges.” We are dedicated to anticipating and responding to consumer changes and their evolving expectations through a process of constant innovation. Thus, innovation is at the heart of everything Puratos does.

Puratos Innovation Centers support a global team of more than 504 technical advisors who work with customers large and small, in the bakery, patisserie and chocolate-making sectors. This includes artisans and industrial manufacturers, quick service restaurants and large supermarkets, among others. Puratos USA Headquarters moved from its previous location in Cherry Hill, NJ. It is now the flagship of the Puratos Campus, which has its Eastern Distribution Center and industry leading Manufacturing Plant alongside it in the Pennsauken Industrial Park at 1660 Suckle Highway.

Earlier in 2018 as part of our rapid regional expansion, Puratos renovated the Innovation Center in Rancho Dominguez, CA. Our Portland branch will also be renewed in Q4 of 2018, and in 2019 we will open an Innovation Center in Chicago.

Editor’s Note: The grand opening consisted of a ribbon cutting by Puratos Group CEO, Daniel Malcorps, and Karel Zimmermann, President of the Puratos Corporation. The ribbon cutting was followed by a tour of the facility & reception..

About Puratos:

Puratos is an international group, which offers a full range of innovative products and application expertise for artisans, industry, retailers and food service customers in the bakery, patisserie and chocolate sectors. Our headquarters are located on the outskirts of Brussels (Belgium), where the company was founded in 1919. Today, our products and services are available in over 100 countries around the world. In many cases, they are produced locally by our subsidiaries. Above all, we aim to be ‘reliable partners in innovation’ across the globe to help our customers deliver nutritious, tasty food to their local communities. In the US, we are headquartered in Pennsauken, New Jersey and have 5 production sites, 6 regions and 6 innovation centers.

Press Contacts:

Alejandro Tovar

VP of Marketing 

Puratos Corporation, USA 



Ana Suarez

Marketing Communications Coordinator

Puratos Corporation, USA