Pennant Ingredients

ABOUT US

Founded in 1938, Pennant Ingredients is a premier supplier of high-quality ingredients for sweet baked goods, including donuts, cakes, and pies. In 2016, we proudly joined forces with Puratos, a global leader in innovative ingredients for bread, sweet goods, and chocolate.  With two manufacturing plants in Rochester, New York, our streamlined operations and customized formulations have earned the trust of leading foodservice operators, retailers, and wholesalers nationwide.  In 2025, we plan to rebrand under a fresh, new logo. This logo seamlessly aligns with the Puratos brand, emphasizing our shared values and complementary product offerings.

OUR HISTORY

  • 1938: Founded in Rochester, NY, known as “The Flower City,” by Jack Binik as Flower City Baking Supplies, Inc., featuring Pennant Branded Products.
  • 1977: Expanded and rebranded as Pennant Products, Inc.
  • 1988: Celebrated 50 years of business
  • 2006: Reclaimed the name Pennant Foods
  • 2015: Transitioned to Pennant Ingredients Inc.
  • 2016: Joined the Puratos family.
  • 2018: Celebrated 80 years of business
  • 2025: Launch of new logo and branding

OUR PRODUCTS

Our broad range of wholesale bakery ingredients is designed to help you be successful with your business.

Bakery Fillings

Flavorfil

Flavorfil

Fruity and creamy donut fillings for the ultimate indulgence.

Fruitfil

Fruitfil

Fruit fillings for pies, danishes, and other pastries.

Donut Icings, Glazes & Sugar

Donut Icings, Glazes & Sugar

Easy-to-use finishes to help your donuts stand out.

Bakery Mixes

Donut & Pastry Mixes

Donut & Pastry Mixes

Complete mixes for danishes and donuts (yeast-raised and cake donut).

Cake & Brownie Mixes

Cake & Brownie Mixes

Complete mixes for moist muffins and cakes and rich brownies.

Bread Mixes

Bread Mixes

Convenient mix to make hard rolls.

Curious about how Pennant Ingredients can elevate your business? Fill out the form below to get a copy of our latest donut brochure.

For additional questions, feel free to reach out to Customer Service at SCService_Pennant@pennant-ingredients.com.