To share or not to share – that is the question – when it comes to cupcakes anyway.  The cupcake is truly one of America’s most popular treats. From birthdays and baby showers to holidays and beyond, no celebratory event seems quite as complete without one of these small, colorful goodies. Being one of the simplest and easiest desserts to reinvent, understandably so, the cupcake has, in fact, undergone a glow-up in recent years.

The classic cupcake

The very first reference to a “cake to be baked in small cups” is found in “American Cookery”, recognized as the first American cook book and written by Amelia Simmons in 1796.

Cupcakes were originally called “1234 cakes” since they were made with 1 cup of butter, 2 cups of sugar, 3 cups of flour, 4 eggs, 1 cup of milk & 1 spoon of baking soda. The light cake base forms an interesting contrast with the rich frosting – offering a true moment of indulgence.

The creative cupcake

Cupcakes make a great canvas for innovation, as illustrated by the popular TV-show “Cupcake Wars”. Change up the shape or add new flavors and textures to reinvent the classic cupcake in a creative way.

The better-for-you cupcake

Looking for a better-for-you cupcake? We can help you clean up your label, add more fruit or swap out the buttercream for a lighter, whipped topping. 

The sustainable cupcake

Ready for a cupcake that your customers can feel good about? Try using our plant-based cake mixes and incorporate delicious, Cacao-Trace certified chocolate.

OUR FAVORITE INGREDIENTS TO REINVENT THE CLASSIC CUPCAKE

Tegral CL Fine White Layer Cake

Tegral CL Fine White Layer Cake

A clean(er) label mix for producing a soft, moist, and delicious white layer cakes.

Tegral Satin CL Devil's Food Layer Cake

Tegral Satin CL Devil's Food Layer Cake

A clean(er) label mix for producing a soft, moist and delicious devil's food layer cake.

Ambiante – a whippable topping excellent for cake decoration | Puratos

Ambiante

Ambiante is a whippable topping that is excellent for cake decoration. It has exceptional overrun and a remarkable stability. It is also plant-based.

Classic Strawberry

Classic Strawberry

Classic is a range of concentrated fruit purees in a rainbow of delicious flavors and appetizing colors for your wildest creations. It helps you add fruit to your products while offering convenience & versatility.

Puratop Silky Smooth Vanilla ZT

Puratop Silky Smooth Vanilla ZT

A vanilla butter crème icing for use on cakes or and other bakery products as a filling. Ready to use at room temperature.

Puratop TFA Free Swirl N' Frost Chocolate Icing

Puratop TFA Free Swirl N' Frost Chocolate Icing

A chocolate-flavored fudge icing for use on donuts, cakes, and other products. Ready to use as a topping/frosting. Ready to use (65°-75°F) as a topping/frosting for cakes and pastries. For dipping or enrobing applications,warm to 110°F - 120°F.

Belcolade NH Ganache

Belcolade NH Ganache

A dark chocolate ganache made with pure Belgian Chocolate used to enrobe cakes, pastries or as rich chocolate filling for cakes and truffles.