Clean(er) Label

Cleaning up labels

Consumers want to know what ingredients are being used and where they are sourced from. 9 out of 10 consumers, that means almost everybody, reads packaging information. Half of them take a closer look to which ingredients are used in the product, with special attention to spot additives, genetically modified organisms (GMO) or any free from ‘ingredient’ claims. Puratos offers alternative clean(er) label solutions next to its traditional offer in which every ingredient has its reason to be. Our innovative & qualitative solutions allow a shorter ingredient list of the finished product. Discover our solutions.

Clean(er) Label Products
Belcolade Origins Peru 64%
This chocolate sourced exclusively from Peru has a slightly acid cocoa taste, accompanied by a bouquet of raisins and dried figs. It has a cocoa content of 64%.
Belcolade Cocoa Powder
This premium Dutch Cocoa Powder has an attractive warm tone and a fat content of 22-24, perfect for adding taste and color.
Classic Raspberry
Natural raspberry based concentrated flavoring and coloring paste for confectionery and pastries.
Belcolade Origins Vietnam Dark Cacao-Trace 73%
This chocolate is sourced exclusively from Vietnam. It features a pronounced acid cocoa aroma enriched with citrus, wood and tobacco notes. It has a 73% cocoa content and is the first result of our Cacao-Trace sustainable cocoa program.
Tegral Steamed Cake Donut
A cake donut that is steamed instead of fried.
Belcolade Origins Ecuador Dark 71%
The high cocoa content of 71% delivers soft and subtle aromas suggestive of flowers, raisins, acid cocoa and smoked cocoa, finished off by a nuance of humus.
Non-Dairy Ambiante
Ambiante is a non-dairy topping excellent for cake decoration with an exceptional overrun, plant-based.
Intens CL Extensibility
A clean label solution to increase machinability and extensibility of the dough. Particularly recommended for automatic and industrial lines with short resting times.
Softgrain Multigrain
Presoaked blend of grains and seeds (rye, wheat, oat, teff, millet) and flax seeds enrobed with sourdough.
Quick Step Crispy Clean Label
A clean label dough conditioner for prefermented frozen dough; especially designed for crusty style breads.
Sapore Leo
Our 100% Whole Wheat Organic Sourdough
Tegral Bolillo Bakery Mix
Tegral Bolillo Bakery Mix makes it easier than ever to create authentic hispanic breads.
Tegral Alpine 7 Grain
Ultimate convenience for grain breads.
Softgrain Wheat
Presoaked blend of wheat grains enrobed with sourdough. Add the grains at the end of mixing (to avoid damaging of the grains).
Softgrain Sweet 5 Grain Clean Label
A clean label presoaked blend of grains and seeds (oat, sunflower seeds, millet, flax seeds, wheat) enrobed with sourdough, sugar and honey.
Softgrain Sweet 5 Grain
Presoaked blend of grains and seeds (oat, sunflower seeds, millet, flax seeds, wheat) enrobed with sourdough, sugar and honey.
Softgrain Sprouted Grain Clean Label
A clean label presoaked blend of sprouted grains (wheat, rye, triticale) enrobed with sourdough.

Get inspired

Responsible indulgence

Responsible indulgence

The trend of healthy food was set-in long before anyone had heard of Covid-19, but the pandemic worked as a global accelerator for this trend and it has caused some interesting shifts in the health expectations of consumers.

How can Puratos help you to improve front-of-pack nutrition labels for sweet baked goods?

How can Puratos help you to improve front-of-pack nutrition labels for sweet baked goods?

Discover how Puratos can help you to improve the Front-of-Pack labelling of your products to fulfil consumers' demand for more nutritionally balanced products

Reducing sugar without compromising on taste

Reducing sugar without compromising on taste

Before we start reducing the sugar, we have to carefully consider how to compensate for these effects with another approach or ingredient.

Less fat.  Fewer calories.  Same indulgence.

Less fat. Fewer calories. Same indulgence.

Puratos clean(er) label fat reduction solutions help to make healthier sweet baked goods with no compromise on indulgence

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