Clean(er) Label

Cleaning up labels

Consumers want to know what ingredients are being used and where they are sourced from. 9 out of 10 consumers, that means almost everybody, reads packaging information. Half of them take a closer look to which ingredients are used in the product, with special attention to spot additives, genetically modified organisms (GMO) or any free from ‘ingredient’ claims. Puratos offers alternative clean(er) label solutions next to its traditional offer in which every ingredient has its reason to be. Our innovative & qualitative solutions allow a shorter ingredient list of the finished product. Discover our solutions.

Clean(er) Label Products
Softgrain Amber Grain Clean Label
A clean label presoaked blend of grains and seeds (oat, sunflower seeds, millet, flax seeds, wheat) enrobed with sourdough, brown sugar and molasses.
Belcolade Origins Vietnam Milk Cacao-Trace 45%
Belcolade Origins Vietnam 45, a milk chocolate with 45% cocoa, is made with Trinitario cocoa that is grown in Vietnam's Mekong Delta. This chocolate has a subtle combination of flavors including toffee, coffee, and cooked milk as well as acid cocoa.
Belcolade Origins Venezuela Milk 43%
This milk chocolate with a cocoa content of 43% combines a strong cocoa flavor, the impression of roasted beans and a clear nutty aroma. The result is creamy, rich, and delicious milk chocolate sourced exclusively from Venezuela.
Miroir Glassage Chocolat Noir
Ready to use chocolate glaze, perfect for mousses, bavorois, cheesecakes, and fine patisserie.
Belcolade Origins Vietnam Dark Cacao-Trace 73%
This chocolate is sourced exclusively from Vietnam. It features a pronounced acid cocoa aroma enriched with citrus, wood and tobacco notes. It has a 73% cocoa content and is the first result of our Cacao-Trace sustainable cocoa program.
Belcolade Origins Peru 64%
This chocolate sourced exclusively from Peru has a slightly acid cocoa taste, accompanied by a bouquet of raisins and dried figs. It has a cocoa content of 64%.
Belcolade Selection Milk Cacao-Trace 35%
A well-balanced 35% milk chocolate with a fresh fruity note and slightly roasted cocoa taste. Made from 100% certified Cacao-Trace beans.
Belcolade Cocoa Powder
This premium Dutch Cocoa Powder has an attractive warm tone and a fat content of 22-24, perfect for adding taste and color.
Belcolade Cocoa Butter
This pure Prime Pressed Cocoa Butter is available in handy small drops. Perfect for spraying, tempering, and cooking. Smart dosage, smart use.
Tegral Satin CL WG Crème Cake
A convenient clean(er) label complete mix for moist whole grain crème cakes, with excellent carrying properties for inclusions.
Acti-Fresh SB (Short Bite)
Acti-fresh is a texture improver for cakes that gives a short bite.
Belcolade Dark Ebony 96%
The pure cocoa experience. Real Belgian cocoa liquor. Minimum cocoa percentage of 96%.
Belcolade Selection Amber Cacao-Trace 32%
Warm, butter notes blended with creamy caramel and a light taste of cooked milk and vanilla.
Belcolade Selection White Chocolate 28%
Our perfectly balanced white chocolate.
Belcolade Milk Selection 35% with Caramel
An original milk chocolate with a lively caramel taste and a 34.5% cocoa content.
Tegral Satin CL Chocolate Crème Cake
A convenient, clean(er) label chocolate cake mix that can be used for a variety of applications including loaf cakes, bundt cakes, muffins and layer cakes.
Vivafil Raspberry
A multi-purpose, preservative free raspberry filling with great bake stability for cakes and sweet goods.
Intens CL Extensibility
A clean label solution to increase machinability and extensibility of the dough. Particularly recommended for automatic and industrial lines with short resting times.

Get inspired

Responsible indulgence

Responsible indulgence

The trend of healthy food was set-in long before anyone had heard of Covid-19, but the pandemic worked as a global accelerator for this trend and it has caused some interesting shifts in the health expectations of consumers.

How can Puratos help you to improve front-of-pack nutrition labels for sweet baked goods?

How can Puratos help you to improve front-of-pack nutrition labels for sweet baked goods?

Discover how Puratos can help you to improve the Front-of-Pack labelling of your products to fulfil consumers' demand for more nutritionally balanced products

Reducing sugar without compromising on taste

Reducing sugar without compromising on taste

Before we start reducing the sugar, we have to carefully consider how to compensate for these effects with another approach or ingredient.

Less fat.  Fewer calories.  Same indulgence.

Less fat. Fewer calories. Same indulgence.

Puratos clean(er) label fat reduction solutions help to make healthier sweet baked goods with no compromise on indulgence

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